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FAQs
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What is this magazine about?Psychology, But Make It Fashion (PBMIF) is a fashion psychology and consumer psychology online magazine serving you articles on the psychology of fashion. Fashion has a large impact on our lives, mentally, emotionally, socially, and physically. PBMIF's reach is global! While based in the UK, PBMIF has a vibrant international audience visiting from all corners of the world. Thank you. :)
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Do you use research?Research from published and non-published academic journal articles (peer-reviewed and not) are used - they can be found at the bottom of articles. Efforts have been made to not generalise conclusions and to cover sensitive topics sensibly. PBMIF does not own the research cited. Psychology is a science - it's meant to be evidence-based (backed-up by rigorous research). Research is never 100 per cent valid nor reliable.
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Where is PBMIF based?PBMIF is based in the UK (innit). However, PBMIF is lucky to receive visitors from all over the world! It's much appreciated.
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Why are you not publishing the PDF edition anymore?Thank you for your interest. It's on hold at the moment!
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What is fashion psychology?To put it simply, fashion psychology is a new branch of psychology that explores the psychological aspects of fashion and consumer behaviour.
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How do I contact PBMIF?You can reach @psychologybutmakeitfashion on: Instagram TikTok YouTube
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Have a brand enquiry?Although many brands and retailers have reached out to PBMIF, my aim is for PBMIF to remain as transparent and as true as possible, and that means not recommending you to buy one-use cr@p, shoddily made cr@p, unethically made cr@p, trendy cr@p... cr@p in general. Pardon my French. If you have something you'd like to advertise on PBMIF that doesn't fall into any category above, then please do get in contact! Thank you if so. :)
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Can I use your articles?Absolutely not! References have been provided for your own reading. Please do not copy.
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Can I use images from this magazine?Please do not upload images or downloadable content from PBMIF anywhere. Images are captioned with their original source otherwise.
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I want to write for PBMIF! Can I...?Thank you for your interest. That's lovely to hear. Just send a message about what you'd like to write about and I'll get back to you.
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Do you have any job opportunities?I'm looking for guest writers in 2025. Please do get in touch if you're a psychology or marketing student/graduate interested in fashion, wellbeing, shopping, beauty, retail, stores, accessories, jewellery, did I mention shopping...?
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Would you like to share an opinion?If you would like to be featured in an interview, please do let me know. I love listening to your opinions on all things fashion. Mind threads is a new podcast-style category where I have a lovely chat with... you, the reader! It's not a podcast though, not everyone needs a podcast. No, no.
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